“A new car raffle is always a huge draw.” Makes sense, right? But chances are your group isn’t lucky enough to get a brand new car donated. Reality for most groups is that they need to start small; the basics of a raffle fundraiser are the same no matter what you raffle off: [...]
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I’ve spoken about matching gifts before, but I recently saw the power of matching and thought I’d share. I’ve often been skeptical about matching gifts because many nonprofits often have the funding already wrapped up by the time the match starts. I often wonder how much of my gift is really going to make a [...]
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As every dedicated fundraiser knows, the fun(draising) never stops! This is especially true in the days and weeks surrounding a major fundraising event. Too often fundraising efforts peak just as the event is about to occur and drop sharply after the event has concluded. But, as mountain climbers know all too well, reaching the summit [...]
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Is donor loyalty changing? It would appear to me that older generations were more consistent about their giving. An organization could count on a monthly gift from their regular supporters and these individuals would give for years and years. Is that different today? Younger generations seem to respond more to a one-time appeal than give [...]
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Social sites are very popular and Facebook is an attractive option to market your fundraiser. If you’ve decided you’re ready to take the plunge, here are the steps to creating a Page for your non-profit.
Set up a Page for your group on Facebook:
The easiest way to do a Page on Facebook is, first of all, [...]
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